What's Your By-Product and How to Monetize It (#21)

Every product or service has a by-product. From lumber creating sawdust to agencies creating software tools, creative founders spot these by-products and capitalize on them. What’s yours?
A by-product is a secondary product made in the manufacture of something else. The lumber yard has sawdust as their by-product. It’s obvious because it literally piles up.  A by-product is much harder to spot when you work in the digital space.

In this episode, I talk about how to find your by-product and give examples of by-products for other companies.

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