Rob Sobers on How to Pick a Startup that Plays on "Easy Mode" (#16)
Rob Sobers runs marketing for a publicly traded company. Today he gives advice for first-time founders about the idea of playing on easy mode when building your first company.
Rob Sobers is a developer turned growth marketer. Today, he gives advice to first-time founders about the idea playing on easy mode. He breaks it down into the following 5 categories:
- B2B not B2C
- Recurring revenue
- SaaS not self-hosted
- Established tech stack
- Make your version of an existing product
At the end, he also talks about ideas he has if he was starting today.